Must-Haves and Nice-to-Haves on a marketplace Listing Page

Must-Haves and Nice-to-Haves on a Listing Page

Published on October 13, 2024

In this video, I'll explore the essential elements that every listing page should include to create a compelling user experience, along with additional features that can enhance the listing's appeal on a marketplace.

Must-Have Elements

A strong listing page should have certain core components to ensure users find the information they need easily and feel confident in their purchasing or renting decisions.

  • Title and Description - A clear and informative title, followed by a detailed description that covers all relevant aspects of the listing.
  • High-Quality Images - Multiple, high-resolution images showcasing the item from different angles.
  • Price Information - Transparent pricing that includes any additional costs, such as service fees or taxes.
  • Location - The item’s location, including a map view if applicable, for listings tied to specific locations.
  • Contact or Booking Button - An easy-to-find button for contacting the owner or booking the item.

Nice-to-Have Elements

Beyond the essentials, adding a few extra features can elevate the listing page's quality and improve user satisfaction.

  • Availability Calendar - A calendar showing when the item is available, especially useful for rentals.
  • Reviews and Ratings - Displaying user feedback builds trust and helps potential customers make informed decisions.
  • Favorite/Bookmark Option - Allowing users to save listings they like for easy access later.
  • Detailed Specifications - Additional fields for specific details, like amenities or features, relevant to the listing.
  • Social Sharing - Options for sharing the listing on social media or via a shareable link.

For more insights, watch our video for an in-depth breakdown.